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Deadline looms to upgrade to MARTA's new Breeze cards

Terry Shropshire | 3/17/2017, 12:56 p.m.
MARTA is transitioning from the blue to the more secure silver cards this month in order to reduce fraud, waste ...

MARTA officials are encouraging customers to upgrade to the new silver Breeze cards by March 31. The cards offer a new look and added security to combat fraud and abuse, says MARTA General Manager and CEO Keith Parker.

“Although we first introduced our new cards in January of last year, we still have a number of customers who continue to use the blue Breeze cards,” Parker said. “We want to encourage everyone to upgrade to the silver Breeze card to help ensure a smooth transition.”

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The blue Breeze cards will be phased out beginning in March and will be extinct by July, MARTA officials stated

The silver Breeze cards are $2 and are available at the MARTA RideStores located at the Airport and Five Points stations. Cards also can be purchased at www.breezecard.com or at the Breeze vending machines located at all 38 rail stations.

Customers can transfer existing balances to the newly purchased cards. After March 31, customers will no longer be able to reload trips or balances on the blue Breeze cards. MARTA customers registering new cards before July 9 will be able to transfer their unexpired balances. After that date, all balances will be forfeited and the blue Breeze cards officially will be phased out of operation, MARTA CIO Ming Hsi said.

“We are pleased to offer this heightened technology that reflects current industry standards,” Hsi said. “A more secure card decreases the likelihood of fraud or other abuse that can be detrimental to our customers.”

The silver Breeze cards will be compatible with the other local and regional transit systems, including CobbLinc, the Georgia Regional Transit Authority, Gwinnett County Transit and the Atlanta Streetcar.

Key dates:

  • March 31 – Last day MARTA customers can reload blue Breeze cards.

  • July 9 – Silver Breeze cards go into effect; blue Breeze cards are no longer valid.

MARTA Customer Service (404-848-5000) is available Monday through Friday from 8 a.m.-5 p.m. and customers can check herehttp://www.itsmarta.com/how-to-guide.aspx for more details. Reduced Fare and Mobilityhttp://www.itsmarta.com/reduced-fare-program.aspx customers who need to upgrade to the gold Breeze cards can call 404-848-5112.